In recent years, the cruelty-free skincare market has seen a notable rise as consumers look for ethical, sustainable beauty brands that align with their values. More people are choosing skincare products that are free from animal testing while still offering powerful results.

Two brands that stand out in this ethical beauty movement are e.l.f. Skin and Youth to the People. Let’s explore what makes these brands exceptional in the competitive world of skincare.

E.l.f. Skin: Affordable, High-Quality Skincare for All

E.l.f. Skin, an extension of the well-known e.l.f. Cosmetics brand, has become a favorite for those seeking budget-friendly, effective skincare. Since its founding in 2004, e.l.f. Skin has remained dedicated to offering vegan skincare products that are also cruelty-free.

Their venture into skincare has gained significant attention, especially among those looking for affordable yet high-performing products.

Key Features of E.l.f. Skin

  • E.l.f. Skin products are 100% vegan and cruelty-free, perfect for those looking for ethical beauty options.
  • The brand offers a wide variety of products at an affordable price, catering to common skin concerns.
  • Minimalist, clean formulations with a focus on core ingredients that deliver results.

e.l.f. Skin Products for Cruelty-free Skincare Routine

e.l.f. SKIN Holy Hydration! Makeup Melting Cleansing Balm

If you’re looking for an easy and effective way to remove makeup while nourishing your skin, the Makeup Melting Cleansing Balm is the perfect first step in your skincare routine. This luxurious balm transforms into a nourishing oil, effortlessly melting away makeup and impurities, leaving your skin hydrated and smooth.

5 Easy to Follow Steps:

  1. Scoop out a dime-sized amount of cleansing balm using the included spatula.
  2. Massage onto dry skin in circular motions to melt makeup away.
  3. Moisten fingertips with water and continue to massage, allowing the balm to transform into a milky texture.
  4. Rinse with warm water or remove with a damp cloth.
  5. Double cleanse with your favorite e.l.f. cleanser, like the Holy Hydration! Daily Cleanser, for extra freshness.

Key Benefits:

  1. Hydrates and nourishes skin with Hyaluronic Acid and Ceramides.
  2. Helps protect the skin barrier and improve skin texture with Peptides.
  3. Cleanses deeply without irritation or residue.

Ideal For:

  • All skin types, including dry and sensitive skin.
  • Anyone seeking a cruelty-free, effective makeup remover.
  • Those looking for a clean, vegan skincare solution.

e.l.f. SKIN Holy Hydration! Daily Cleanser – Gentle & Hydrating Gel-Based Face Wash

Start your skincare routine right with the Holy Hydration! Daily Cleanser. This gel-based cleanser gently removes impurities, excess oil, and makeup, while infusing the skin with hydration. Perfect for daily use, it leaves your skin feeling fresh, clean, and moisturized.

  • Gel-Based Foaming Cleanser: Effortlessly removes excess oil, impurities, and makeup for a fresh, clean feeling.
    Hydrating Formula: Infused with Hyaluronic Acid to deeply hydrate, and Ceramides to help retain skin’s moisture barrier.
    Gentle & Refreshing: Cleanses without stripping skin’s natural moisture, leaving skin refreshed, soft, and moisturized.
    Vegan & Cruelty-Free: 100% vegan, Leaping Bunny & PETA certified cruelty-free.

~~Looking for a gentle, hydrating cleanser? Get the Holy Hydration! Daily Cleanser now for glowing skin!~~

How to Use:

  1. Dispense a dime-sized amount of cleanser onto your hands.
  2. Lather with water and gently massage onto your face in upward circular motions.
  3. Rinse thoroughly with warm water and pat dry.
  4. Follow with the e.l.f. Holy Hydration! Face Cream to lock in moisture.

Key Benefits:

  • Hyaluronic Acid hydrates and plumps skin.
  • Ceramides support the skin’s moisture barrier and prevent moisture loss.
  • Gently cleanses and refreshes without dryness or tightness.

Ideal For:

  • All skin types, especially dry or sensitive skin.
  • Anyone looking for a hydrating, vegan facial cleanser.
  • Those who want a cruelty-free option that maintains skin’s natural moisture while cleansing.

e.l.f. SKIN Holy Hydration! Triple Bounce Serum – Hydrating, Plumping Serum for Bouncy Skin

For those seeking deeper hydration and a plump, youthful glow, the Holy Hydration! Triple Bounce Serum is the ideal product. This lightweight, fast-absorbing serum delivers intense moisture and improves skin texture with key ingredients like peptides, providing a radiant complexion that bounces back.

  • Ultra-Hydrating Formula: This powerful serum is formulated with Hyaluronic Acid to deeply hydrate the skin and provide a bouncy, youthful glow. The unique triple-action formula helps lock in moisture for visibly plump and smooth skin.
  • Lightweight & Fast-Absorbing: Its lightweight, non-greasy texture absorbs quickly into the skin, leaving it hydrated without any heavy or sticky feel, making it ideal for layering with other skincare products.
  • Boosts Skin Elasticity: Peptides help improve skin texture and elasticity, while Vitamin B5 nourishes and soothes the skin, promoting a refreshed and revitalized complexion.
  • Cruelty-Free & Vegan: 100% vegan, Leaping Bunny & PETA certified cruelty-free.

Unlock plump, youthful skin—experience the Holy Hydration! Triple Bounce Serum for a radiant glow!

How to Use:

  1. Dispense 1-2 pumps of serum onto clean fingertips.
  2. Apply to face and neck, gently massaging in upward motions.
  3. Allow the serum to absorb fully before applying your next skincare steps, such as moisturizer.
  4. Use daily in the morning and evening for the best results.

Key Benefits:

  • Hyaluronic Acid provides intense hydration, leaving skin plump and moisturized.
  • Peptides boost skin’s elasticity and smooth out texture for a rejuvenated appearance.
  • Vitamin B5 nourishes and soothes skin, leaving it soft and radiant.
  • Lightweight texture, perfect for layering with other products.

Ideal For:

  • All skin types, especially those needing extra hydration and a plumping boost.
  • Anyone looking for a vegan, cruelty-free serum to improve skin texture and elasticity.
  • Those seeking a lightweight, fast-absorbing serum that provides long-lasting hydration and youthful bounce.

e.l.f. SKIN Holy Hydration! Thirst Burst Drops – Intense Hydration for a Dewy Glow

Difference from e.l.f. SKIN Holy Hydration! Triple Bounce Serum:
While the Triple Bounce Serum focuses on deep hydration and skin elasticity with a plumping effect, the Thirst Burst Drops offer a more concentrated, fast-absorbing hydration boost that delivers an instant dewy glow. The Thirst Burst Drops are perfect for those who need an immediate moisture surge or want to add a natural, radiant finish to their skincare routine, while the Triple Bounce Serum works to provide long-term hydration and improve skin texture over time.

  • Instant Hydration Boost: Formulated with Hyaluronic Acid and Glycerin, these drops work quickly to hydrate, leaving your skin feeling fresh, plump, and dewy all day long.
  • Lightweight & Non-Greasy: The ultra-lightweight formula absorbs rapidly into the skin without feeling sticky or greasy, making it ideal for layering under moisturizer or makeup.
  • Dewy Glow: These drops provide an instant glow, perfect for achieving a fresh, radiant complexion with a natural, dewy finish.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

~~Quench your skin’s thirst for hydration—try the Holy Hydration! Thirst Burst Drops for a dewy glow today!~~

How to Use:

  1. Dispense 1-2 drops onto clean fingertips.
  2. Apply directly to the face or mix with your favorite moisturizer or foundation for a burst of hydration and glow.
  3. Massage gently into skin until absorbed for a dewy, hydrated finish.
  4. Use as needed for an extra hydration boost or to create a luminous complexion.

Key Benefits:

  • Hyaluronic Acid delivers deep moisture to quench dry skin and restore its natural moisture balance.
  • Glycerin helps to attract and retain moisture, giving skin a smooth, dewy appearance.
  • Provides a light, radiant glow without being greasy or heavy.

Ideal For:

  • All skin types, especially those with dry skin needing an instant hydration boost.
  • Anyone looking for a quick, easy way to achieve a dewy glow with their skincare routine.
  • Those seeking a lightweight, vegan, cruelty-free product to refresh and hydrate the skin.

e.l.f. SKIN Holy Hydration! Eye-Cream

For those looking to target puffiness and dark circles while nourishing the delicate under-eye area, the e.l.f. SKIN Holy Hydration! Eye Cream is the perfect choice. This rich, fast-absorbing cream is packed with key ingredients like peptides and hyaluronic acid, designed to hydrate, firm, and brighten the under-eye area for a refreshed, well-rested look.

  • Ultimate Brightening & Hydration: Infused with Hyaluronic Acid and Vitamin E, this eye cream deeply hydrates the delicate under-eye area, leaving it refreshed, smooth, and revitalized.
  • Non-Greasy & Fast-Absorbing: The lightweight, non-greasy formula absorbs quickly, providing instant hydration without any oily residue, making it ideal for daily use under makeup.
  • Perfect for All Skin Types: Whether you have dry, oily, or sensitive skin, this eye cream is designed to hydrate and brighten without irritation, ideal for addressing puffiness and dark circles.
  • Skin-Loving Ingredients: Enriched with Caffeine to reduce puffiness, Peptides to improve skin elasticity, and Vitamin E to protect and nourish the skin, ensuring a smoother, more youthful appearance.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

~~Revitalize your eyes with hydration and brightening power—shop the e.l.f. SKIN Holy Hydration! Eye Cream now!~~

How to Use:

  1. Gently squeeze a small amount of eye cream onto your fingertip.
  2. Apply a light layer to the under-eye area, using your ring finger to tap and massage in gentle, circular motions.
  3. Allow the cream to absorb fully before applying makeup or other skincare products.
  4. For best results, use both morning and night as part of your daily skincare routine.

Key Benefits:

  • Caffeine helps reduce puffiness and dark circles, giving the under-eye area a refreshed, awakened look.
  • Peptides support the skin’s elasticity, smoothing fine lines and improving overall texture.
  • Vitamin E acts as an antioxidant, protecting the skin from environmental stressors and keeping it nourished.
  • Fast-absorbing formula ensures hydration without any greasy residue, making it ideal for daily use.

Ideal For:

  • Perfect for all skin types, particularly those with concerns of puffiness, dark circles, and dryness.
  • Anyone looking for a gentle, yet effective under-eye cream to brighten and hydrate the delicate eye area.
  • Ideal for individuals who want a vegan, cruelty-free product to add to their daily skincare routine for smooth and refreshed eyes.

e.l.f. SKIN Holy Hydration! Face Cream

The Holy Hydration! Face Cream is a must-have for anyone looking to lock in moisture and keep their skin feeling soft and hydrated all day long. This rich yet lightweight moisturizer is packed with skin-loving ingredients that plump and nourish the skin, making it ideal for everyday use.

  • Deep Hydration: Packed with Hyaluronic Acid to deliver intense moisture and Ceramides to support the skin’s natural moisture barrier, keeping skin soft and nourished.
  • Non-Greasy & Lightweight: This rich, yet lightweight moisturizer absorbs quickly without leaving a greasy feel, perfect for daily use.
  • Long-Lasting Moisture: Locks in hydration, ensuring that skin stays smooth and hydrated all day.
  • Vegan & Cruelty-Free: 100% vegan, Leaping Bunny & PETA certified cruelty-free.

~~Lock in moisture and glow—try the Holy Hydration! Face Cream for smooth, hydrated skin today!~~

How to Use:

  1. Scoop a small amount of face cream with clean fingers.
  2. Apply evenly to face and neck using gentle upward strokes.
  3. Massage gently into skin until fully absorbed.
  4. Use daily as the final step in your skincare routine to lock in moisture.

Key Benefits:

  • Hyaluronic Acid for hydration and plump skin.
  • Ceramides to strengthen the skin’s moisture barrier and improve skin texture.
  • Lightweight, non-greasy formula suitable for all skin types.
  • Pairs seamlessly with your makeup, allowing you to apply it immediately after using this face cream.
  • Suitable for use as both a day cream and a night cream.

Ideal For:

  • All skin types, especially dry or sensitive skin.
  • Anyone looking for a vegan, cruelty-free moisturizer that deeply hydrates.
  • Those who want a non-greasy cream for everyday use to maintain smooth and hydrated skin.

e.l.f. SKIN Holy Hydration! Face Cream – Broad Spectrum SPF 30 Sunscreen – Hydrating Moisturizer with Sun Protection

Protect and hydrate your skin with the Holy Hydration! Face Cream with SPF 30. This all-in-one moisturizer not only provides intense hydration but also shields your skin from harmful UVA and UVB rays, making it the perfect product for daily use under makeup or on its own.

  • SPF 30 Protection: Offers Broad Spectrum SPF 30 to protect skin from harmful UVA/UVB rays while hydrating and nourishing. Perfect for daily use, it creates an invisible shield against sun damage.
  • Powerful Hydration Boost: Infused with Hyaluronic Acid, this lightweight, ultra-hydrating face cream replenishes moisture, giving you a smooth, soft, and supple complexion.
  • Brightens & Evens Skin Tone: Niacinamide works to minimize pores and even out skin tone, while Peptides support collagen production for improved skin texture and firmness.
  • Non-Greasy Formula: This lightweight, non-greasy formula absorbs instantly into the skin, making it ideal for wearing under makeup. Leaves a smooth, soft finish with a fresh, clean scent.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

~~Protect and hydrate in one step—try the Holy Hydration! Face Cream with SPF 30 for glowing, sun-safe skin today!~~

How to Use:

  1. Scoop a small amount of the face cream with clean fingers.
  2. Apply evenly to face and neck using gentle upward strokes.
  3. Massage gently until fully absorbed.
  4. Reapply throughout the day as needed for continuous sun protection and hydration.

Key Benefits:

  • Hyaluronic Acid hydrates and plumps skin, locking in moisture.
  • Niacinamide helps brighten and even out skin tone, reducing the appearance of pores.
  • Peptides promote collagen production for smoother, firmer skin.
  • SPF 30 offers broad-spectrum sun protection against UVA and UVB rays.

Ideal For:

  • All skin types (normal, dry, combo, and oily).
  • Anyone looking for a lightweight, non-greasy moisturizer with sun protection.
  • Those seeking a vegan, cruelty-free moisturizer to hydrate, protect, and brighten skin.

e.l.f. SKIN Holy Hydration! Daily Hydration Moisturizer – Hydrating, Non-Greasy Face Cream

Difference from e.l.f. SKIN Holy Hydration! Face Cream – SPF 30 Sunscreen:
While the Holy Hydration! Face Cream – SPF 30 Sunscreen offers hydration and broad-spectrum sun protection with SPF 30, the Holy Hydration! Daily Hydration Moisturizer is a more versatile daily moisturizer that focuses exclusively on providing deep hydration without the added sunscreen. Ideal for those who prefer a separate sunscreen product or need intense moisture without SPF.

  • Ultimate Hydration: Packed with Hyaluronic Acid, this daily moisturizer helps replenish moisture to the skin, leaving it plump, smooth, and hydrated throughout the day.
  • Non-Greasy & Lightweight: The rich, non-greasy formula absorbs quickly, providing instant hydration and a soft, smooth texture without a heavy or oily feel.
  • Perfect for All Skin Types: Suitable for normal, dry, combo, and even oily skin types, this moisturizer delivers deep hydration without clogging pores or causing breakouts.
  • Skin-Loving Ingredients: Enriched with Ceramides to support the skin’s moisture barrier, Peptides to improve skin texture, and Vitamin B5 to soothe and hydrate the skin.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

~~Hydrate without the greasiness—try the Holy Hydration! Daily Moisturizer for smooth, refreshed skin today!~~

How to Use:

  1. Scoop a small amount of moisturizer with clean fingers.
  2. Apply evenly to your face and neck, gently massaging in upward strokes.
  3. Massage until fully absorbed, leaving skin soft, hydrated, and smooth.
  4. Use daily as the final step in your skincare routine to maintain hydration.

Key Benefits:

  • Hyaluronic Acid hydrates and plumps the skin for a healthy glow.
  • Ceramides strengthen the skin’s moisture barrier, preventing moisture loss.
  • Peptides enhance skin’s elasticity, improving overall texture.
  • Lightweight and fast-absorbing for a fresh, soft feel all day.

Ideal For:

  • All skin types, especially those needing extra hydration.
  • Anyone looking for a cruelty-free, non-greasy moisturizer.
  • Those seeking a deeply hydrating product without SPF protection.

e.l.f. SKIN Holy Hydration! Hydrating Coconut Mist – Vegan & Cruelty-Free Facial Mist for Instant Hydration

For a refreshing, hydrating boost anytime during the day, the Hydrating Coconut Mist is your go-to product. Ideal for both pre- and post-makeup application, this lightweight mist helps balance and hydrate the skin, while giving it a subtle coconut scent and dewy glow.

  • Instant Hydration: Refreshes and hydrates skin with Coconut Extract and Hyaluronic Acid, leaving skin feeling moisturized and revitalized.
  • Light & Refreshing: Lightweight mist that revitalizes skin throughout the day without disrupting makeup.
  • Nourishing Ingredients: Enriched with Coconut Water and Peptides to help improve skin’s texture and support hydration levels.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

How to Use:

  1. Shake the bottle to ensure even distribution of the mist.
  2. Mist evenly across your face from a distance of 8-10 inches.
  3. Use before makeup application to hydrate skin, or after makeup to set and refresh.
  4. Reapply throughout the day to keep skin feeling refreshed and hydrated.

~~Instant hydration and a tropical scent—get the Holy Hydration! Hydrating Coconut Mist for a refreshing, revitalizing feel!~~

Key Benefits:

  1. Provides long-lasting hydration and refreshment with Coconut Extract and Hyaluronic Acid.
  2. Helps support skin’s moisture balance and smooth texture with Peptides.
  3. Leaves skin feeling dewy, fresh, and revitalized without heavy residue.

Ideal For:

  • All skin types, especially dry or dehydrated skin.
  • Those looking for a quick, on-the-go boost of hydration.
  • Anyone who wants a refreshing, cruelty-free facial mist that’s gentle on skin.

e.l.f. Power Grip Dewy Setting Spray – Long-Lasting, Hydrating Makeup Setting Spray

Lock in your makeup and hydrate your skin all day long with the Power Grip Dewy Setting Spray. This spray offers a dewy finish while locking in your makeup and providing extra hydration. It’s the perfect product for a fresh, glowing look that lasts from morning until night.

  • Dewy Finish & Hydration: This setting spray not only locks in makeup but also provides a dewy, glowing finish. Formulated with Hyaluronic Acid, it hydrates and refreshes skin, ensuring your makeup stays looking fresh all day long.
  • Long-Lasting Hold: The Power Grip Technology creates a durable, flexible grip that helps your makeup last longer while preventing it from fading, smudging, or settling into fine lines.
  • Perfect for Dry Skin: This setting spray is especially great for dry or dull skin types, adding an extra layer of hydration while ensuring makeup stays put.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

~~Set your makeup in place while keeping your skin hydrated—shop the Power Grip Dewy Setting Spray now!~~

How to Use:

  1. Shake well before use.
  2. Hold the bottle at arm’s length and mist evenly over your finished makeup.
  3. Allow to dry for a fresh, dewy finish.
  4. Use throughout the day to refresh makeup and boost hydration as needed.

Key Benefits:

  • Hyaluronic Acid provides hydration, helping to lock in moisture and create a smooth, glowing finish.
  • Power Grip Technology ensures makeup lasts longer and stays in place.
  • Adds a dewy glow, perfect for achieving a fresh, luminous look.

Ideal For:

  • Anyone seeking a dewy finish and long-lasting makeup hold.
  • Those with dry or dull skin types looking for extra hydration and a glowing complexion.
  • Anyone who needs a vegan, cruelty-free makeup setting spray that helps lock in their makeup all day long.

e.l.f. SKIN Holy Hydration! Sleep Mask – Overnight Hydration & Skin Rejuvenation

If you’re looking for an easy way to deeply hydrate and rejuvenate your skin overnight, the e.l.f. SKIN Holy Hydration! Sleep Mask is the perfect solution. This luxurious overnight mask works while you sleep to restore moisture, leaving your skin soft, smooth, and refreshed by morning. Ideal for anyone who wants to wake up to glowing, hydrated skin, this mask provides the ultimate skin-care boost while you rest.

  • Overnight Hydration: Formulated with Hyaluronic Acid, Ceramides, and Peptides, this sleep mask deeply hydrates and locks in moisture throughout the night, ensuring you wake up with a smooth, supple complexion.
  • Gentle & Nourishing: The lightweight, non-greasy formula absorbs easily into the skin and is perfect for all skin types, including dry, combination, and sensitive skin.
  • Restorative Formula: The mask helps replenish moisture lost during the day and works to restore your skin’s natural moisture barrier, leaving skin feeling nourished and plump.
  • Vegan & Cruelty-Free: 100% vegan and Leaping Bunny & PETA certified cruelty-free.

~~For overnight moisture experience the Holy Hydration! Sleep Mask for deep hydration and rejuvenation!~~

How to Use:

  1. Step 1: Apply an even layer to clean, dry skin before bedtime.
  2. Step 2: Leave the mask on overnight for maximum hydration.
  3. Step 3: In the morning, rinse off any remaining mask with warm water.
  4. Pro Tip: Use 2-3 times a week for deeply hydrated, rejuvenated skin.

Key Benefits:

  • Hyaluronic Acid provides intense hydration, plumping the skin and leaving it refreshed.
  • Ceramides help strengthen the skin’s moisture barrier, locking in hydration.
  • Peptides promote collagen production, improving the skin’s elasticity and texture.

Ideal For:

  • Anyone looking for an easy, overnight hydration solution.
  • Dry, dull, or dehydrated skin in need of a moisture boost.
  • Those seeking a vegan, cruelty-free skincare option for their nighttime routine.

e.l.f. SKIN Holy Hydration! Hydrated Ever After Skincare Mini Kit – Perfect Starter Kit for Skincare Lovers

If you’re looking to test out the best of e.l.f. SKIN or want a convenient way to take your favorite skincare products on the go, the Hydrated Ever After Skincare Mini Kit is the ideal choice. This set includes mini versions of the popular Holy Hydration! products, giving you the ultimate hydration experience in one compact, travel-friendly kit. Whether you’re new to skincare or just want to refresh your routine with e.l.f.’s best-selling skincare essentials, this kit has everything you need for smooth, plump, and hydrated skin.

  • Complete Hydration Routine: The Holy Hydration! Hydrated Ever After Kit contains mini versions of the best hydrating products, including a cleanser, moisturizer, and eye cream. Together, they help provide long-lasting hydration, leaving skin soft, refreshed, and glowing.
  • Ideal for Travel: These mini-sized products are perfect for on-the-go use or for those who want to try out e.l.f.’s skincare line before committing to full-sized versions.
  • Vegan & Cruelty-Free: As with all e.l.f. products, this kit is 100% vegan, cruelty-free, and free of sulfates, parabens, and phthalates.

How to Use:

  1. Step 1: Begin by cleansing with the Holy Hydration! Daily Cleanser to remove makeup, dirt, and impurities.
  2. Step 2: Apply the Holy Hydration! Eye Cream to your under-eye area to hydrate and reduce puffiness.
  3. Step 3: Finish with the Holy Hydration! Face Cream for a smooth, hydrated complexion.

~~Start your skincare journey with the perfect mini kit—try the Holy Hydration! Hydrated Ever After Skincare Mini Kit today!~~

Key Benefits:

  • Hyaluronic Acid in the cleanser and face cream helps provide long-lasting moisture, keeping your skin plump and hydrated.
  • Ceramides in the face cream and eye cream help strengthen and protect the skin’s moisture barrier.
  • Peptides improve skin texture and elasticity, giving you a smooth, rejuvenated complexion.

Ideal For:

  • Anyone new to e.l.f. SKIN who wants to try a full hydration routine in one kit.
  • Skincare lovers looking for a travel-friendly skincare set.
  • Those with dry or dull skin in need of an instant hydration boost.

Why e.l.f. Skin Stands Out

E.l.f. Skin is known for offering affordable cruelty-free skincare without compromising on quality. By using effective, natural ingredients commonly found in high-end products, they’ve made luxury skincare accessible to everyone.

They focus on creating multi-functional skincare products like their Jet Set Hydration Kit, perfect for those looking to streamline their routine.

Youth to the People: Superfood-Based Skincare for All Skin Types Vegan and Cruelty-free

Since its founding in 2015, Youth to the People has established itself as a premium brand offering superfood-powered skincare. Drawing inspiration from their grandmother’s skincare line, founders Joe Cloyes and Greg Gonzalez wanted to create products that combine the power of nature with cutting-edge science.

Key Features of Youth to the People

  • Vegan skincare that harnesses the power of cold-pressed extracts and nutrient-dense superfoods.
  • Eco-friendly packaging, with a focus on glass containers, which are more sustainable than plastic.
  • Gender-neutral products designed to work for all skin types.

Popular Youth to the People Products

Youth to the People Superfood Cleanser


Gently cleanse and nourish your skin with this fan-favorite gel cleanser. Infused with a blend of kale, spinach, and green tea, it effectively removes makeup and impurities while supporting skin’s natural balance. Your daily dose of green goodness for fresh, clean, and protected skin!

The Kale + Green Tea Superfood Cleanser is an antioxidant-rich, pH-balanced daily face wash that removes makeup, SPF, and excess oils while maintaining hydration. Its unique blend of cold-pressed superfoods works to protect the skin from environmental stressors.

~~Cleanse your skin with the power of superfoods—shop the Superfood Cleanser for a refreshing, antioxidant-rich cleanse!~~

How to Use:

Dispense 1-2 pumps into wet hands. Massage onto damp face and neck to dissolve makeup and impurities. Rinse with water. Use twice daily for clean, hydrated skin.

Key Benefits:

  • Antioxidant-rich formula that nourishes and protects the skin.
  • pH-balanced to gently cleanse while preserving skin hydration.
  • Helps prevent buildup in pores and supports a balanced complexion.
  • Suitable for all skin types, including sensitive skin.

Ideal For:

  • Anyone looking for a gentle yet effective daily cleanser.
  • Those who want to remove makeup and impurities without stripping their skin.
  • Those seeking a pH-balanced, antioxidant-rich face wash.

Youth to the People Adaptogen Deep Moisture Cream


Stress-free skin starts here! This rich, nourishing moisturizer features adaptogens like ashwagandha and rhodiola to help your skin cope with environmental stress and signs of fatigue. Perfect for sensitive skin, it deeply hydrates and calms while offering lasting moisture and protection.

The Adaptogen Deep Moisture Cream is packed with adaptogens like rhodiola, ashwagandha, and reishi mushroom. These ingredients work together to hydrate, detoxify, and combat premature signs of aging, while calming irritated skin.

~~Soothe and hydrate stressed skin—try the Adaptogen Deep Moisture Cream for calming, long-lasting moisture!~~

How to Use:

Apply a small amount to freshly cleansed skin in the morning or at night. Massage gently until absorbed.

Key Benefits:

  • Rich, restorative moisture that instantly revives tired, stressed skin.
  • Contains adaptogens to help the skin adapt to environmental stress and prevent irritation.
  • Calms and hydrates dry, sensitive skin without clogging pores.
  • Free from fragrances, parabens, and synthetic chemicals.

Ideal For:

  • Sensitive, dry, or reactive skin types in need of hydration and calm.
  • Those exposed to environmental stress and signs of aging.
  • Anyone looking for a soothing, non-greasy, nourishing moisturizer.

Youth to the People Superberry Hydrate + Glow Dream Mask


Get your beauty sleep with the ultimate overnight hydration boost! This rich mask, packed with superberries like acai, maqui, and goji, delivers deep hydration, brightens, and plumps skin overnight, leaving you with a radiant glow by morning.

The Superberry Hydrate + Glow Dream Mask works while you sleep to deeply hydrate and brighten skin. Its powerful combination of antioxidant-rich superberries and Vitamin C helps repair and renew skin overnight, so you wake up with a glowing complexion.

~~Rejuvenate your skin overnight—experience the Hydrate + Glow Dream Mask for a fresh, glowing complexion!~~

How to Use:

Apply an even layer to clean skin before bed. Leave on overnight, and rinse off in the morning. Can also be used as a rich moisturizer or a daily hydrating cream.

Key Benefits:

  • Deeply hydrates, brightens, and plumps skin overnight.
  • Infused with antioxidant-rich superberries and Vitamin C.
  • Helps target dullness and uneven skin tone.
  • A versatile product that can be used as a mask, night cream, or daily moisturizer.

Ideal For:

  • Those with dry, dull, or dehydrated skin.
  • Anyone looking for a quick, overnight skincare boost.
  • Those wanting to target uneven skin tone and dullness.

Youth to the People Superberry Hydrate + Glow Dream Face Oil

Get glowing, nourished skin with this fast-absorbing, lightweight face oil. Packed with antioxidants from maqui, acai, and prickly pear, this oil instantly hydrates, brightens, and revives dull skin for a healthy, radiant glow.

The Superberry Hydrate + Glow Dream Face Oil is a nutrient-packed oil that absorbs quickly into the skin, delivering a burst of hydration and antioxidant protection. Rich in superberries and omega fatty acids, it revitalizes dull, dehydrated skin while enhancing your natural glow.

~~Get glowing skin with just a few drops—try the Superberry Hydrate + Glow Dream Face Oil for instant hydration!~~

How to Use:

After cleansing, apply 2-5 drops to skin and gently press into the face and neck. Use day or night for an instant hydration boost.

Key Benefits:

  • Instantly hydrates and brightens skin.
  • Packed with rare antioxidants to fight free radicals and support skin health.
  • Lightweight and fast-absorbing, leaving no greasy residue.
  • Revives dull, dehydrated skin for a soft, glowing complexion.

Ideal For:

  • Anyone looking for a radiant, glowing complexion.
  • Dry or dehydrated skin in need of extra hydration.
  • Those seeking a lightweight face oil with powerful antioxidants.

Youth to the People Triple Peptide + Oasis Face Serum

Give your skin a hydration boost with this powerful triple peptide serum. Infused with cactus stem and hyaluronic acid, it plumps, firms, and smooths skin, leaving it bouncy, youthful, and hydrated in one simple step.

The Triple Peptide + Oasis Face Serum combines cactus stem, hyaluronic acid, and a triple peptide complex to intensely hydrate, firm, and smooth skin. This lightweight serum is perfect for revitalizing dry, dehydrated skin and maintaining a youthful, bouncy complexion.


~~Instantly hydrate, firm, and smooth—try the Triple Peptide + Oasis Face Serum for bouncy, revitalized skin!~~

How to Use:

Apply 1-2 pumps to clean skin in the morning or at night. Can also be used as a primer before makeup.

Key Benefits:

  • Deeply hydrates and plumps the skin.
  • Firms and smooths skin, visibly reducing fine lines.
  • Uses a unique peptide complex to encourage youthful, bouncy skin.
  • Contains hyaluronic acid for sustained hydration throughout the day.

Ideal For:

  • Dry, dehydrated, or aging skin in need of intense hydration.
  • Anyone looking for smoother, firmer skin with reduced fine lines.
  • Those seeking a lightweight, hydrating serum for day or night use.

Youth to the People 15% Vitamin C + Caffeine Energy Face Serum


Brighten and firm your complexion with this energizing, caffeine-infused vitamin C serum. Packed with 15% vitamin C, yerba mate, and guayusa, it reduces puffiness, improves skin tone, and delivers a refreshing glow to start your day.

The 15% Vitamin C + Caffeine Energy Face Serum combines clinical-grade vitamin C with caffeine from yerba mate and guayusa to reduce hyperpigmentation, even out skin tone, and fight signs of aging. This serum energizes the skin while offering powerful antioxidant protection against free radicals.

~~Fight signs of aging and dullness—try the Vitamin C + Caffeine Face Serum for smooth, refreshed skin!~~

How to Use:

After cleansing, apply 2-4 pumps of serum to face and neck. Use in the morning for an energizing start to the day.

Key Benefits:

  • 15% vitamin C brightens and evens skin tone.
  • Caffeine helps reduce puffiness and energizes tired skin.
  • Protects against free radicals and signs of aging.
  • Fast-absorbing with no sticky residue or orange tint.

Ideal For:

  • Those with dull, uneven skin tone or hyperpigmentation.
  • Anyone looking to brighten their complexion and reduce puffiness.
  • Those who want to energize their skin while protecting it from environmental stress.

What Makes Youth to the People Special?

Youth to the People stands out with its focus on plant-based skincare that uses natural, superfood ingredients. Their commitment to sustainability is clear with the use of glass packaging and responsibly sourced ingredients.

Their products are also multi-functional, catering to those who prefer to simplify their skincare routine while still addressing multiple concerns.

Comparing E.l.f. Skin and Youth to the People

Price Point and Accessibility

  • E.l.f. Skin offers affordable vegan skincare, making it a great choice for those on a budget or those new to skincare.
  • Youth to the People is a premium skincare brand, offering higher-end products that justify the investment for those seeking innovative, nutrient-rich formulations.

Formulation Focus

  • E.l.f. Skin utilizes popular ingredients like hyaluronic acid, niacinamide, and peptides that target common skin concerns like dryness, dullness, and irritation.
  • Youth to the People focuses on superfood-based skincare, with unique blends like kale and spinach that provide a boost of antioxidants.

Sustainability

While both brands emphasize eco-conscious practices, Youth to the People leads with its use of glass packaging, offering a more sustainable option compared to e.l.f. Skin’s use of post-consumer recycled materials.

Choosing the Right Brand for You

When choosing between e.l.f. Skin and Youth to the People, consider the following:

  • Budget: If you’re looking for affordable cruelty-free skincare, e.l.f. Skin offers great value.
  • Ingredients: If you’re interested in superfood-powered skincare and don’t mind spending more, Youth to the People may be the right fit.
  • Sustainability: For those who prioritize eco-friendly packaging and social responsibility, Youth to the People’s glass packaging might appeal more.
  • Skin Concerns: Both brands offer products for various skin types, but e.l.f. Skin’s extensive range might be more suitable for specific skincare needs.

The Impact of Choosing Cruelty-Free Skincare

Opting for cruelty-free skincare, like the products from e.l.f. Skin and Youth to the People, not only supports ethical beauty practices but also promotes the use of plant-based ingredients and sustainable packaging. Supporting these brands helps encourage a more ethical beauty industry and sends a message that animal testing is no longer acceptable.

Conclusion

Both e.l.f. Skin and Youth to the People offer top-tier, cruelty-free skincare products. Whether you prefer affordable and accessible options or high-end, superfood-infused skincare, you can feel confident in your choice knowing you’re supporting brands committed to both the health of your skin and the planet.

By choosing cruelty-free products, you are supporting a more sustainable skincare industry and contributing to a greener, ethical beauty future.

Disclaimer: The information provided on this website is for informational purposes only and is not intended as medical advice. I may earn a commission from qualifying purchases made through affiliate links, including those from Amazon, at no extra cost to you.